Business owners wary of New Year eve on Tuesday
Revellers reluctant to drink and eat non-veg on Mangalwar
PNS | DEHRADUN
Owners of cafés and lounges in Dehradun are anxious due to a projected 10 to 20 per cent decline in business for New Year’s Eve on December 31 as the occasion falls on a Tuesday this year. Notably, many people belonging to Hindu religion regard Tuesday as a spiritual day, leading many individuals to refrain from consuming non-vegetarian food and beverages. However, this December, a significant number of patrons did not make prior reservations for New Year parties at local cafés and lounges, likely due to it coinciding with this particular day of the week. Consequently, several café and lounge owners have expressed apprehension about the reduced number of bookings from local residents for the festivities.
A café owner Daniel Mann stated that each year, approximately 15 days before the New Year’s Eve festivities on December 31, many residents of Dehradun begin making reservations at their favourite cafes for the celebrations. As a café owner, he has noticed a decline in advance bookings for this year’s event, primarily because it falls on a Tuesday. Traditionally, many individuals refrain from consuming non-vegetarian dishes and alcoholic beverages on this particular day of the week, which poses a challenge given that these offerings are central to the party atmosphere. Consequently, numerous individuals have opted to abstain from attending, which will have a further impact on business during this busy period, he said.
“In previous years, my lounge thrived on New Year’s Eve, but this year, advance bookings have decreased by an average of 10 to 20 per cent due to the date falling on Tuesday,” said another lounge owner Ganesh Chaturvedi.
He further said that to entice Dehradun residents to his lounge for the celebration, he has chosen to lower the entry fee, alongside offering standard amenities, in hopes of enhancing attendance.
Numerous café and lounge owners have voiced similar concerns regarding a decline in business this New Year’s Eve. In this context, resident Sanjay Nagpal noted that he and his friends traditionally celebrate New Year’s Eve at a lounge or café each year. However, this year, he has chosen to cancel their plans due to the occasion falling on a Tuesday. He said that on Tuesdays, he refrains from consuming alcoholic beverages and non-vegetarian meals.