Technology

Deepika Padukone to be Dyson brand ambassador for hair care technologies

Wednesday, 09 August 2023 | PNS | DEHRADUN

Technology company Dyson has named actress Deepika Padukone as its hair care technologies brand ambassador. Through this partnership, Dyson aims to increase awareness around the importance of maintaining hair health, while continuing to drive relevance for Dyson’s technologically advanced styling tools. 

Since the launch of Dyson Supersonic hairdryer seven years ago, it has developed a range of styling tools engineered to provide superior styles for all hair types, limiting exposure to extreme heat damage. Managing director of Dyson India, Ankit Jain said, “We are pleased to partner with Deepika Padukone. Combining cutting-edge engineering and forward-thinking design, Dyson hair care technologies have and will continue to revolutionise the way we care for and style our hair. Our association with Deepika will further amplify conversations on versatile, healthy everyday styling suited for all hair types.” 

Padukone said, “I’ve always believed that a hairstyle can make or break a look. Dyson’s commitment to innovation and focus on delivering advanced technology for healthier hair styling has always resonated with me and I believe that this association will inspire people to achieve superior hair styles while also caring for the health of their hair.”

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