Thursday, 06 May 2021 | Pioneer
Ekta Kapoor believes in giving a chance to budding writers
Producer, director and the joint managing director and creative head of Balaji Telefilms Limited, Ekta Kapoor has produced content that was ahead of its time. She is also known for presenting opportunities to budding talents. She has given a break to several actors but what’s not known is that she has given a platform to several budding writers as well.
Recently, Ekta Kapoor shared her take on giving opportunities to new writers, “I need to hear the story. First of all, I don’t read it easily. I like stories being told, I believe in that very old school way. I believe when a writer narrates a story it gets a life of its own. Many a times, when I’ve liked the idea I get a writer to the core and I’ve probably liked the story-telling and the way the writer’s empathy towards his character comes through. I remember these new Gujarati writers with no body of work. One of them worked in a bank and Kyunki Saas Bhi Kabhi Bahu Thi came out of it. So, I don’t believe in the concept of body of work.”
She stressed that it is the material brought on board by the writer that should be worth telling to the audiences. Her expertise in the domain is of course unmatched. Her recent production release The Married Woman on ALTBalaji gained a lot of praise and appreciation from all over.
