Monday, September 30, 2024 | PNS | DEHRADUN
With only a few days remaining in the Pitra Paksha (Shraddh) period, the vendors in the prominent markets of Dehradun have prepared themselves for the imminent wedding and festive season. Many vendors are aiming to attract a higher number of customers during these celebratory occasions. They have also expressed their confidence in recouping the sales lost during the Shraddh period when people traditionally avoid new purchases.
A cloth shop owner in Paltan Bazaar, Roni Narang, noted a decrease of 30 to 40 per cent in business since the beginning of Pitra Paksh. Nevertheless, he has observed a continued interest from customers in purchasing new clothing for the upcoming wedding and festive season, despite not making immediate purchases. In anticipation of this demand, he has made advance bookings for new stock scheduled to arrive during Navratri set to start on October 3. In order to enhance customer traffic and stimulate business growth, he has made necessary preparations for the upcoming season, Narang added.
The owner of a footwear shop, Sanjay Verma said that he has purchased new stock for the coming wedding and festive season. However, he has chosen not to open the stock yet due to the Shraddh period, as customers may not buy during this time and the stock may later appear outdated. Verma plans to unveil the new stock as soon as the festive season begins to attract customers. Additionally, he has also arranged for more stock for the upcoming weddings, he added.
Many other shopkeepers of clothing, footwear and cosmetics have also expressed their anticipation for increased sales in the coming days. Similarly, there is excitement also at shops selling Pooja items. At one such shop on Raja Road, the owner Pankaj Pal added that the sale of pooja materials typically increases during festive seasons like Navratri and Deepawali. The festival season is approaching, and they are ready to provide new pooja materials, decorative Thalis for Arti and more.
