Wednesday, 13 NOVEMBER 2024 | PNS | DEHRADUN
The delay in the onset of winter chill this year has caused a decline in sales for shopkeepers selling winter clothing in Dehradun’s main markets such as Paltan Bazaar, Jhanda Bazaar and others. The delay in the arrival of the winter chill is causing people to avoid warm clothing which they generally start wearing in November. In past years, the cold weather typically began to set in by the end of October, prompting residents to start wearing warmer clothing. However, due to the delayed onset of the chilly weather with temperatures remaining above normal in Dehradun and other parts of the State this year, local shopkeepers in Dehradun have experienced a 50 per cent decrease in sale of winter clothes.
A shopkeeper at Paltan Bazaar Aditya Kumar noted that the sale of winter clothes has been impacted this year due to the delayed start of the winter season. Typically, people shop for winter clothes in November to prepare for the cold weather, but this year, the comparatively warmer temperatures have caused a delay in the purchase of winter clothing. As a result, shopkeepers like him have stocked fewer winter clothes than usual, he added.
“I have been selling winter merchandise for five years at Paltan Bazaar. In past years, the month of November saw a high demand for winter clothing. However, this year, the delay in the onset of the winter chill in November has resulted in a 50 per cent decrease in sales compared to the previous year,” shopkeeper Mohan Negi said.
He further added that consequently, due to this decline in sales, he had made the decision not to increase the stock of winter items in the months ahead, as it is anticipated that winter sales will remain low this year.
Many other shopkeepers selling winter items, including socks and woollen caps, have expressed the same concern over the decrease in the sales of winter clothing this year due to the delay in the winter chill.
